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We Need Your Support
I quit my day job as a Macintosh Information Systems
Manager to publish Low End Mac
full-time. Income during the 4-5 months prior to this had
exceeded what I earned working "for the man" 40-45 hours a
week. This is what I loved to do. Everything looked just
right, so I made my move.
Bad timing. That was precisely when the dot-com collapse
took its toll on online ad rates. It costs us about $3,000 a
month/$750 a week, to run Low End Mac (trimmed from about
$3,600 in early 2001). Ad income has been falling further
and further from that goal.
We've been looking into various models such as
micropayments and subscriptions -- and we're very grateful
to the hundreds of Mac users who donated thousands of
dollars to keep LEM afloat in 2001.
We've been working with BackBeat
Media, the folks who manage ads for LEM, to come up with
a workable subscription system. You can read more at
BackBeat Subscription FAQ.
Unlike many sites, we are not offering subscriber
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your browser has to work with both if you want ad-free
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Three new subscribers a day -- 90-100 per month -- will
help put us on a good financial footing; 6 would make a big
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need to cover our costs and continue growing.
Why Are We Doing This?
A lot of you are already supporting Low End Mac, and we
really appreciate it. By adding a subscription option, you
can support LEM and benefit from faster load times and the
elimination of ads. That doesn't mean we won't accept
donations, but we'd also want
to give site supporters the option of ad-free content. (If
you feel like sending additional donations, we won't
For those who wish to enjoy our content the same way they
always have -- paid for by ads -- nothing will
change. We promise that all our computer profiles and
articles will remain freely accessible to subscribers and
Dan Knight, publisher
For more details on the subscription system, see
BackBeat Media Site Subscription FAQ.
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Mac of the Day: 11" MacBook Air, introduced 2010.10.20. A thinner, lighter MacBook Air with a smaller footprint and a solid state drive keeps its full-size keyboard.List of the Day: LEM Swap is where users can buy, sell, and swap Mac-related goods.
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