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The 25th Anniversary Mac
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My Turn is Low End Mac's column for reader-submitted
articles. It's your turn to share your thoughts on all things
Mac (or iPhone, iPod, etc.) and write for the Mac web. Email your
submission to Dan Knight
.
David - 2001.07.09
This has been bothering me, though I don't know why
exactly....
Any 25th anniversary for Apple Computer products should occur
this year, as Apple was founded in 1976. As 2001 is not yet over,
there is still time for them to do something.* However, if you
calculate from the  date of incorporation, 1977, then that would be 2002, as
MacOS Rumors suggests (sort of like which is the real millennium).
However, "25th Anniversary Macintosh" is a misnomer (or at the very
least misleading), since the Mac was not introduced until
1984. Therefore, the Mac's actual 20th anniversary won't occur
until 2004. That said, Apple clearly missed the Mac's 10th
anniversary in 1994, having already missed the Apple 10th in 1986.
They should have correctly called the
TAM, the "Apple's 20th Anniversary Macintosh" (ATAM).
- * The TAM was released in 1997, 20 years after
incorporation, but a year after their planned introduction. I do
not think this was a precedent setting event as Apple was plagued
by cost overruns and production difficulties. Apple announced it
over a year earlier in celebration of the April 1996 20th
anniversary of Apple's founding.
However you look at it, the
Cube was a great success for Apple since it forced them to
explore the limits of miniaturization, something which will greatly
benefit their newer models. It does not have to come back - it did
its job by forcing Apple to think inside the box, literally! If the
Cube does come back as an "Anniversary" model this year or next,
 it should be as a tribute to
Apple and not to the Macintosh. I'll wait until 2004 for the
Macintosh 20th Anniversary machine, which should pay tribute as
closely as possible to the
original 128k Mac that endeared so many of us to the
platform.
Taking a cue from the Cube sales, Apple should realize there is
a market for style and sentimentality alone. With this in mind,
they should plan for low sales a la the Cube and budget the project
accordingly. Most, if not all, of the technology already exists to
make such a little machine. The only real costs would be enclosure
design.
If I were Apple, I'd be planning a smaller version of the
original Mac vis-a-vis the Cube technology with a built-in 10" LCD
screen capable of the original resolution. It would have the option
of ADC video to add a larger external monitor. If they were really
smart, they would license the Mac
Plus emulator and include it in the ROM, so it could be
accessed at startup by pressing certain keys, much like the
Mac Classic had. That
way, for old time sake, you could boot up your Mac and run it in
1984 mode accessing all those old software programs you have. They
could also distribute it with the original 1984 system software
package (all on CD, of course).
Now that would truly be a celebration, as well as a tribute to
the achievement of the Macintosh. One machine capable of running
all the software ever made for the Macintosh! Hell, they'd sell a
bunch of computers on that premise alone!
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