 |
|
|
 |
||
|
||
|
||
Quicklinks: · Power Macs · 'Books · Early Macs · Week's Best Deals · Best Buys · OS Downloads |
|
A Tale of Two Vendors |
Have a question?
|
2001.09.12
My Turn is Low End Mac's column for reader-submitted articles. It's your turn to share your thoughts on all things Mac (or iPhone, iPod, etc.) and write for the Mac web. Email your submission to Dan Knight .
This is the tale of two vendors in the age of Early Internet Commerce.
There once was a computer user who, having discovered an email forum for similarly-enabled computer users, posed the following question to the forum: Where could he find a vendor who would supply expansion memory for his newly-upgraded machine. Upon receiving advice from the kindly forum subscribers, our computer user proceeded to the first of two recommended websites.
Upon locating the appropriate memory on the first-visited website, our computer enthusiast proceeded to enact an online purchase. Much to his surprise, the user action that should have completed the transaction process returned an .asp error. Not to be dissuaded from parting with his cash for such a reasonably priced item, the user called the toll-free number listed on the vendor's home page.
A reasonably confident-sounding assistant answered the call and, hearing of our user's problem, recommended that the user would need to upgrade from MS IE 5.0 to MS IE 5.5 in order for the desired purchase actions to be processed, and that no orders could be placed by voice as they did not allow it. (It was at this point that a mild suspicion arose in the mind of our user - you see, our user had some knowledge of programming and Web design, both of which had provided him in the past and continue to provide him with gainful employment). However, as the conversation progressed, the helpful assistant pointed out (where the Web page did not) that visitors to the site must first set up an account and then begin the purchasing process.
Well and good, thought the user. Alas, his second attempt resulted in the same failure as the first. On this occasion, however, the user perused the error message. It appeared to be a database error regarding the lack of a record returned by the scripting code from shiprate.asp. He called the vendor a second time.
This time, after an initial exchange of pleasantries, the user related his observations regarding the error message. Upon hearing this, the assistant enquired, "Where are you calling from?"
"Ireland," was the reply.
"We don't ship outside the US," responded the assistant.
"Well why do you have a popup list of every country in the world on one of the order pages?", the user asked.
"That's a mistake. It shouldn't be there. They need to correct that."
At this point, the conversation came to a rapid conclusion for obvious reasons; the user could not give his money to the vendor. Not to be outdone, the user took consolation in the knowledge that there was a second possibility.
He proceeded to navigate to the second site, where he discovered a well-designed site with secure online purchase capability. Although the cost of the items was somewhat higher and shipping costs expensive, the user considered it still a fair price, and a transaction was completed in a matter of minutes.
Moral of the story: Logical, efficient, and functional Web design is the quickest road to Internet riches.
Share your perspective on the Mac by emailing with "My Turn" as your subject.
Recent My Turn articles
- Using Low End Macs for Internet Radio, 08.18. When the local public radio station moved classical music to HD radio, it was time to find another way to listen. An old iMac with iTunes solved the problem.
- 'That's Not a Computer', 07.30. Salvaging a broken PowerBook by turning it into a desktop computer.
- Upgrading a Digital Audio G4 to work better in Leopard, 06.02. In its original configuration, the dual 533 MHz Power Mac G4 was slow with Mac OS X 10.5, but add the right upgrades, and it runs Leopard quite nicely.
- My 4 favorite PowerBooks, 05.28. The PowerBook 150 has a big screen for a vintage PowerBook, the 165c has color, the 100 is diminutive, and Lombard has USB and a great keyboard.
- More in the My Turn index.
Links for the Day
- Mac of the Day: Macintosh LC, Oct. 1990 - only 3" tall, the LC was the least expensive color Mac in 1990.
- List of the Day: The iPhone List Low End Mac's forum for discussing and supporting Apple's iPhone.
- October 15 in LEM history: 90: Mac IIsi, LC, and Classic - 97: Yale threatens to drop Mac support - 99: Decelerate your Mac - Time magazine on Jobs and Apple - 01: Is Microsoft the enemy? - 02: Confessions of a Mac to PC convert - The IT job market - 03: Microsoft's holding pattern - 04: October 1990: The first low-end Macs - Dual core 'Books - 07: When to pick Tux - SteelSeries 4D the best mousepad ever? - Irrational rantings of an Intel hater
Recent Content on Low End Mac
- The October 2008 MacBook Value Equation, Dan Knight, Mac Musings, 10.15. Apple changed the entire MacBook lineup on Tuesday. How do close-out prices compare to the new ones?
- G3 and Low End G4 Mac Performance Comparison, Simon Royal, Mac Spectrum, 10.15. Factors that impact performance are the version of CPU, the size and speed of the Level 2 cache, and how much RAM is installed.
- The Good, the Bad, and the Ugly of Apple Design, Charles W. Moore, Miscellaneous Ramblings, 10.15. Apple has produced some beautiful computers and iPods over the years, but also a few of the ugliest and most ungainly computers ever seen.
- 3 Reasons to Use a Mac, and Pismo Troubleshooting, Charles W. Moore, Miscellaneous Ramblings, 10.15. Why one Windows user is also a Mac user, a Pismo that can't see its AirPort card, and sources of kernel panics.
- Best MacBook Deals, Low End Mac Deals, 10.15. Used 1.83 GHz, $649; 2.0 SD, $750; refurb 2.1 GHz, $849; 2.4, $1,049; black, $1,099; new 2.1, $869 after rebate; 2.4, $1,175 a/r; black, $1,194 a/r.
- Best 15" MacBook Pro Deals, Low End Mac Deals, 10.15. Used 2.0 GHz Core Duo, $1,000; 2.16, $1,100; refurb, 2.4, $1,349; new, $1,444 after rebate; refurb 2.5, $1,499; new, $1,644 a/r; refurb 2.6, $1,799; new, $2,594 a/r.
- Best MacBook Air Deals, Low End Mac Deals, 10.15. Used 1.6 80 HD, $1,200; refurb, $1,349; new, $1,549; 1.8 120, $1,999; 1.6 128 SSD, $2,299; used 1.8 64 SSD, $1,800; new, $2,100.
- MacBook (Unibody), 10.14. The MacBook gets the same aluminum treatment as the MacBook Pro - and dedicated GeForce 9400M graphics.
- 15" MacBook Pro (Unibody), 10.14. The new MacBook Pro's case is carved from a block of aluminum for increased strength.
- MacBook Air (GeForce), 10.14. More storage, a video port, and GeForce 9400M graphics improve the MacBook Air.
- MacBook White, 10.14. Entry-level white MacBook gets a SuperDrive, retail price reduced to US$999.
- Death of the iPod 'Way Off in the Future', Tim Nash, Taking Back the Market, 10.14. Someday Apple will decide that the iPod is no longer profitable and discontinue it, "but that day looks to be way off in the future."
- Best Intel iMac Deals, Low End Mac Deals, 10.14. Used 20" 1.83 GHz, $599; 2.0, $730; 2.16, $800; 24", $950; refurb 17" 1.83, $699; 20" 2.0, $949; 2.4, $999; 2.66, $1,299; 24" 2.4, $1,299; 2.8, $1,549; 3.06, $1,899; rebates on new.
- Best iBook G3 Deals, Low End Mac Deals, 10.14. Used 300 MHz clamshell, $150; 366, $199; 500 CD, $149; 800, $190; 600 DVD, $200; CD-RW, $240; 700 Combo, $250; 900, $369; 14" 600, $230; 900, $449.
- Best Classic iPod Deals, Low End Mac Deals, 10.14. Used 60 GB color, $150; used 30 video, $140; 80, $170; refurb 80 classic, $169; new 120 GB, $240; refurb 160 GB, $249; new, $280. New & refurb include shipping.
- Will Apple's Rumored $800 Notebook Be a Netbook?, Charles W. Moore, 'Book Value, 10.13. Netbooks are hot, and with the economy in turmoil, Apple needs to offer a netbook for the OS X crowd.
- Best Titanium PowerBook G4 Deals, Low End Mac Deals, 10.13. Used 667 MHz Combo, $480; 867 MHz, $530; 1 GHz, $590; SuperDrive, $900.
- Best Classic Mac OS Deals, Low End Mac Deals, 10.13. System 6, $10; 7.1, $12; 7.5.1, $4; Mac OS 7.6, $13; 8.0, $13; 8.1, $48; 8.5, $25; 8.6, $20; 9.0, $20; 9.2.2, $20; more.
- Best Xserve Deals, Low End Mac Deals, 10.13. Used G4/1 GHz, $999; G5/2 GHz, $1,499; new 2.0 4-core Xeon, $1,900; refurb 3.0 4-core, $2,299; 2.8 GHz, $2,599; 3.0 8-core, $3,499; 3.2, $3,699.
- More links in our archive.
