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Kitchens Sync
Microsoft Puts Apple's Lipstick on the Vista Pig
- 2008.11.10 - Tip Jar
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What an interesting find! I was nonchalantly strolling through a Best Buy store when something caught my eye: a brochure for Windows Vista. (Shh. Don't say the V word!) I flipped through it, expecting nothing more than the usual propaganda, when the following image caught my eye.

Is that man using a PowerBook? An Apple PowerBook? Has the fruity company finally subverted Microsoft's authority?
Who knows! But I do know the
laptop is a PowerBook by the charging port, round rather than
MagSafe.
Go Squat on Someone Else's Image
I find it interesting that a prominently featured computer is not only a product of Microsoft's number one operating system rival, but also an older model that can't run any version of Windows natively, let alone Vista. (Shh! Don't say the V word!)
The man in the picture is smiling as he merrily performs some all-important computational task; maybe he might just realized that Vista doesn't even run on his computer.
But seriously folks, this is just another example of how Microsoft continually tries to co-opt Apple's ideas and image - from basic design to ad campaigns. I wouldn't even be surprised to see Windows 7 feature a badly made knockoff of GarageBand.
Microsoft Innovation
It's not even that I think Microsoft has no creativity - I think it did a great job with the Xbox line. I have found the interface has only gotten better as time has gone on. Its simple overall design reminds me of an Apple product.
Also, the online experience through Xbox LIVE is exemplary. I don't know who works in that department, but their talent and creativity may be the fresh air that Microsoft so desperately requires.
Leveraging Apple's Image
That said, I am beginning to get sick and tired of Microsoft's blatant rip-offs. If PC laptops aren't attractive enough to include in a Windows brochure, find some new designers; we Mac users covet the privilege of owning Macs for their design as much as their superior technology.
When Microsoft associates the clean look of the PowerBook - or any other Apple design - with its poorly made OS, it cheapens the elegance of Jonathan Ive's designs. That, in my opinion, is a disservice to such a talented designer, truly one of the greats.
To paraphrase president elect Obama, if you put lipstick on a pig, it's still a pig.
On behalf of Mac users everywhere, I say, "Microsoft, get our
lipstick off your pig." (By the way, if you haven't seen Apple's V
Word television ad, click your way over to Apple's site to view it and
other recent Get a Mac ads.)
If you find Kevin's articles helpful, please consider making a donation to his tip jar.
Recent Columns by Kev Kitchens
- Mac OS X Server Shortcomings in the Enterprise, 08.17. For large organizations, the maximum number of servers, replication issues, limited database size, domain integration and high costs can keep Apple out.
- Apple Comes Through, Resolving Overheating iMac Problem, 06.10. After frustration with the local Apple Store, customer service came through by authorizing a repair - and then a replacement when the problem persisted.
- Apple Store Headaches over Fixing an Overheating iMac under Warranty, 04.08. The fan never seemed to run on this 8-month-old iMac, but it was getting hot and flaky. The problem was mixed messages from the staff of the local Apple Store.
- Snow Leopard and Windows 7 Put the Focus on Optimization, Not Feature Bloat, 03.09. "While there are some advances, the major focus for each new version centers on code optimization and other architectural improvements."
- More in the Kitchens Sync index.
Links for the Day
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- November 24 in LEM history: 98: Microsoft's heavy hand - 00: Looking at the iMac - 04: The best Mac for the holidays - Picking the right replacement for a dead mouse - Better battery for 15" AlBook
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